Thomas (Tommy) Serra is a second
generation American who was named after his grandfather, the late Thomas
Serra, who migrated to America from Abatamarco, Italy in the early
1900’s. Because he loved his grandpop, Tommy Serra made a promise to
himself to use his talents to strive for an honorable career to make his
namesake proud of him. Thomas Serra Tommy is a self-employed owner and
operator of salons located in New Jersey and Pennsylvania and owner and
artistic Director of the Philadelphia Academy of Beauty, a fully
accredited cosmetology school. In addition to his present work as a
beauty consultant, Tommy Serra is also a professional singer,
entertainer and public speaker. His educational background starts with
initial training in Maision de Paris. Tommy was also a student of the
Advanced Hair Design at Charles of the Ritz, New York City and
personally trained with Peter Webb in London. Graduate of NU School, New
York; School of Game Show Hosting and Acting Classes. He is the past
President of the South Jersey Hair Dresser’s Association, past Style
Director of the New Jersey Hair Fashion Committee; a member of the
intercoiffure, America/Canada; a travel agent; independent consultant
and director for NU-Concepts in Travel; former position as styles
director for Faberge; consultant for Puig Medical Group on hair
Restoration; product developer and marketer for Thomas Serra Beauty and
Hair Products Line. In fact, since becoming a member of the
intercoiffure International, an organization which can be likened to
United nations of the world, Serra has impressed his colleagues so much
that he was asked to represent the United States at the organization’s
semi-annual 10-day glamour presentation in Paris in 1992. The membership
of the intercoiffure International meets twice a year (spring/summer and
fall/winter) to present the styles that will be in fashion for the
upcoming seasons. The presentations draw thousands of the top models,
artistic designers and businessmen form all over the world to display
and to tap into the year’s new "looks." Tommy’s hairdos were captured
during several of the photo shoots at the conference and appeared in
such leading magazines as Privilege Studio, Hairstyling, Vogue and
Harper’s Bazaar. Serra said the conferences are held in Paris "because
it is the world’s epicenter of style." In case you’re wondering how all
of his fashion sense comes so easily to "Mr. International," it’s
possible that it’s in his blood. He is carrying on a family tradition
that makes his children the fifth generation of Serra’s involved in the
beauty industry. All three of his offspring are active in the business
of making people look and feel great. Oldest son Rocco is in Beverly
Hills at Guisseppi Franco Salon, building a reputation as one of the
greatest colorists and stylists in Hollywood. Rocco recently worked on
the hair of such stars as Liza Minelli, Shirley MacLaine, Steve
Lawrence, Andrew Dice Clay and Mickey Rourke. Second son Jeff is also
associated with the famous Guisseppi Franco Salon. Last but not least,
Serra’s daughter, Renee, has blossomed into a successful freelance hair
and make-up consultant for the Democratic convention. Tommy is a great
Frank Sinatra fan and at the age of 18 he was a steady visitor to the
500 Club in Atlantic City to listen to Sinatra sing and copied his
style. An accomplished performer, Tommy’s singing has delighted and
entertained thousands. At the Intercoiffure conference at New York
City’s Waldorf Astoria Hotel this fall, Tommy got a standing ovation for
his musical presentation. During a career which spans 36 years and
following a family tradition (Tommy is the forth generation) he has
achieved what few people accomplish in a lifetime. He is a true "self
actualizer," one who lives creatively and realizes his full potential.
Tommy is also my nephew and I am proud to pay him honor of devoting my
entire column to his achievements. |